Children's Colorado opened a new hospital in Colorado Springs in May 2019. The arrival of the new pediatric hospital was highly anticipated by the community. I designed a t-shirt for Colorado Springs team members intended to create excitement around the opening with an illustration of the new building on the front. Our copywriter, Jef Otte wrote copy for the back of the shirt and for a hang tag that equipped team members with fast facts to share about the hospital when someone asked. The Colorado Springs team loved the illustration so much it was later used on a billboard and in several print advertisements.
T-shirts
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Advertisements
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These ads were put together by our senior designer, Kacy Lamb with the design elements from my t-shirt. They appears around Colorado Springs and in Colorado Springs Style Magazine.
This project, along with additional illustrations created by my fellow designers, Kacy Lamb and Alison Chan won a GDUSA In-House Design award in 2019.
Notes from stakeholders
Jef and Emma did an outstanding job designing and creating copy for the Colorado Springs shirts. I know the project was a quicker turn, and we truly appreciate the support our team received on this project and the care and passion that was put into it. They came out amazing and everyone is so excited about them.
Leila Roche, Internal Communications Colorado Springs
Notes from stakeholders
Jef and Emma did an outstanding job designing and creating copy for the Colorado Springs shirts. I know the project was a quicker turn, and we truly appreciate the support our team received on this project and the care and passion that was put into it. They came out amazing and everyone is so excited about them.
Leila Roche, Internal Communications Colorado Springs